UTA Advanced Analytics
Project Details

Project Overview:
As CTO of United Talent Agency, Charles designed an advanced analytical tool to evaluate the financial impact of internet creator partnerships. This platform provided real-time insights, helping UTA improve marketing strategies and optimize ROI. By integrating best-in-class software solutions, Charles modernized UTA’s operations and unlocked data’s potential to guide decision-making.
The project also streamlined IT migrations during major mergers and acquisitions, ensuring continuity and data integrity. This holistic approach to analytics cemented UTA’s position as a leader in data-driven talent management.


• Advanced analytics enable smarter marketing strategies.
• Strategic IT integration boosts operational efficiency.
• Data-driven tools enhance partnership outcomes.
• Modern platforms ensure adaptability during organizational changes.
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